Market Trends Shaping Executive Summary Video on Demand (VOD) Market Size and Share

CAGR Value

Global video on demand (VOD) market was valued at USD 54.16 billion in 2021 and is expected to reach USD 203.60 billion by 2029, registering a CAGR of 18.00% during the forecast period of 2022-2029.

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Video on Demand (VOD) Industry Performance Overview

Segments

• By Type: The Video on Demand (VOD) market can be segmented based on type into transactional video on demand (TVOD), subscription video on demand (SVOD), and advertising-based video on demand (AVOD). TVOD allows users to pay for individual pieces of content, SVOD provides unlimited access to a specific catalog of content for a recurring fee, and AVOD offers free content supported by advertisements.
• By Content: Content segmentation in the VOD market includes movies, TV shows, sports, and others. The availability of a wide range of content options is a key driver for the growth of the VOD market, as it caters to diverse consumer preferences for entertainment.
• By Platform: Platforms in the VOD market can be categorized into smart TVs, smartphones, tablets, and others. The widespread adoption of smartphones and smart TVs has increased the accessibility of VOD services to consumers, contributing to market expansion.

Market Players

• Netflix Inc.
• Amazon.com, Inc.
• Hulu LLC
• Apple Inc.
• Google LLC
• Tencent Holdings Limited
• Comcast Corporation
• YouTube